Sales Representative

TRCs client is a fast-growing industrial sales organization supporting warehouse, manufacturing, and material handling customers across the U.S. This role sits within a high-activity sales environment with strong inbound lead flow, existing customer accounts, and a focus on territory expansion and new business development.

The Outside Sales Representative will be responsible for driving revenue growth within a defined territory through prospecting, relationship management, and solution-based selling. This is a hunter role requiring consistent lead generation, pipeline development, and deal closure across industrial customers. The position involves both in-person and virtual sales presentations, on-site demonstrations, and ongoing customer engagement to ensure long-term account growth and satisfaction.

• Develop and manage a defined sales territory through active prospecting and lead generation

• Identify, qualify, and pursue new business opportunities via cold calling, referrals, tradeshows, and inbound inquiries

• Conduct onsite product demonstrations and virtual presentations via Microsoft Teams

• Manage full sales cycle from lead qualification through negotiation and closing

• Maintain and grow existing customer relationships through ongoing communication and support

• Utilize Microsoft Dynamics 365 CRM to track pipeline, customer interactions, and sales activity

• Negotiate pricing and contract terms to maximize profitability while meeting customer needs

• Coordinate customer training sessions with warehouse, operations, and packaging teams

• Conduct market research to identify trends and expansion opportunities

• Participate in tradeshows and industry events to generate leads and strengthen brand presence

• Collaborate with internal teams to ensure smooth order execution and customer satisfaction

• Maintain consistent follow-up and speed-to-market on all active opportunities

• Travel regularly within assigned territory, including overnight travel as needed

• Bachelors degree in Business, Sales, Technical field, or related discipline preferred

• 13 years of outside sales experience preferred (or strong interest in building a sales career)

• Proven ability or strong aptitude for prospecting and closing new business (hunter mindset)

• Experience with CRM platforms (Microsoft Dynamics 365 preferred)

• Strong communication, presentation, and negotiation skills

• Ability to work independently and manage time effectively in a territory-based role

• High level of organization, self-motivation, and accountability

• Basic mechanical aptitude and comfort in warehouse/industrial environments

• Ability to lift up to 50 lbs and work safely in industrial settings

• Valid drivers license required

• Strong proficiency in Microsoft Office Suite