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Product Manager – Go-to-Market (GTM)
Location: Atlanta, GA
Job Type: Contract
Company: IDR
Category: Product Managers/ Product Owners
The Product Manager – Go-to-Market (GTM) plays a pivotal role in orchestrating successful product launches, ensuring that products move seamlessly from conceptualization to market release. This position is integral for organizations looking to optimize their go-to-market strategies and capitalize on new opportunities, particularly in dynamic and fast-paced environments. As a Product Manager – Go-to-Market (GTM), you will be responsible for aligning product strategy with business objectives, collaborating across functional teams, and driving execution to meet critical deadlines.
In this role, you will work closely with sales, engineering, and other key stakeholders to ensure a comprehensive approach to product launch initiatives. You will have the opportunity to shape the market entry plan, lead launch planning and communication efforts, and contribute to successful product adoption and growth. This position is ideal for candidates who thrive in environments where independent decision-making, rapid prioritization, and strong organizational skills are essential for success.
As a Product Manager – Go-to-Market (GTM), you will bring your expertise in managing product lifecycles, particularly the go-to-market phases, and demonstrate a consistent track record of delivering products to market on time and within scope. Your ability to foster collaboration across departments, manage complex stakeholder communications, and adapt quickly to evolving requirements will be highly valued in this critical role. If you are seeking a rewarding opportunity to drive impactful product launches and work within a collaborative, team-oriented setting, we invite you to apply for this role by clicking the job application button below.
Product Manager – Go-to-Market (GTM) Summary
- Lead the end-to-end go-to-market process for new product launches, ensuring alignment with organizational goals and timelines.
- Work collaboratively with cross-functional teams, including sales and engineering, to execute product rollout strategies.
- Operate with a high degree of autonomy, adapting quickly to fast-paced environments and shifting priorities.
- Drive stakeholder communications and ensure all parties are informed and engaged throughout the launch process.
- Contribute to a culture of innovation, teamwork, and continuous improvement within the organization.
Duties & Responsibilities
- Engage in contract-based work to manage and execute pivotal product launches within set deadlines.
- Collaborate with sales and engineering teams to ensure product capabilities and positioning are effectively communicated and implemented.
- Lead launch planning sessions, coordinate execution, and facilitate clear and timely communication with stakeholders.
- Work independently to assess business priorities and quickly onboard to new projects with minimal direction.
- Ensure seamless market entry by anticipating and addressing potential challenges in the go-to-market process.
- Track and report on key performance indicators related to product launch success.
- Leverage industry experience, particularly in sectors such as the restaurant industry, to inform product strategy and execution.
Salary & Benefits
- Competitive compensation package tailored to experience and role requirements.
- Comprehensive benefits, including medical, dental, vision, and life insurance coverage.
- Access to employee stock ownership programs and additional wellness perks.
- Opportunities for professional growth and advancement within a reputable organization.
- Inclusive, team-oriented culture that values collaboration and employee well-being.
Qualifications & Requirements
- Demonstrated experience in Go-to-Market Product Management and managing product launches from concept to market release.
- Strong track record of collaborating with Sales Engineering and cross-functional teams.
- Proven ability to manage stakeholder communications at all levels of the organization.
- Experience working in fast-paced environments and delivering results under tight deadlines.
- Background in the restaurant industry or similar sectors is highly desirable.
- Excellent written and verbal communication skills, with attention to detail and process optimization.
Ideal Candidate Snapshot
- Strategic thinker with a results-driven approach to product management and market entry.
- Ability to work independently and efficiently with minimal supervision.
- Agile, adaptable, and comfortable handling multiple priorities simultaneously.
- Proactive communicator who excels at stakeholder engagement and consensus building.
- Motivated by opportunities to drive business growth and contribute to team success.
- Experience in fast-growing, innovative organizations and a passion for launching new products.
Other Relevant Information
- Joining this organization offers candidates the chance to be part of an industry leader with a longstanding track record of excellence and innovation.
- Benefit from a close-knit, supportive team culture that encourages professional development and values each employee’s contributions.
- Work in a region recognized for its dynamic business community and strong career opportunities, with the added advantage of company stability and growth potential.
- This organization is recognized for its commitment to diversity and inclusion and has received multiple awards for its outstanding workplace culture and staffing excellence.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.
If you are ready to take the next step in your career as a Product Manager – Go-to-Market (GTM), we encourage you to apply today by clicking the job application button below and join a team dedicated to driving impactful product launches in an innovative environment.