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Media Planner

Location: Memphis, TN

Job Type: Contract

Company: IDR

Category: Marketing

Job Description Apply Now

IDR is seeking a Media Planner to join one of our top clients for an opportunity in Memphis, TN. This role involves developing and managing strategic media plans across various digital channels, collaborating with cross-functional teams to optimize campaigns, and providing insights to improve media performance. The company specializes in digital advertising and marketing solutions, focusing on innovative audience engagement strategies.

Position Overview for the Media Planner:

• Develops and manages strategic media plans across search, display, video, and paid social channels, including both time-bound and always-on campaigns
• Collaborates with cross-functional teams to develop, revise, and manage cross-channel funnel strategies related to media and audience journeys
• Partners with stakeholders to understand goals and objectives, determining the optimal media mix to achieve desired outcomes
• Develops targetable audience strategies based on defined audience segments and stays current with evolving media landscapes and data privacy issues
• Maintains holistic media and audience plans, establishing budgets and forecast projections, coordinating with Media Ops and agency partners as needed

Requirements for the Media Planner:

• Minimum of 3 years of experience in the online advertising space
• Exposure to media and advertising technology platforms (DSPs)
• Foundational understanding of how media platforms inform and support media planning
• Experience with media planning tools preferred but not required
• Strong written and verbal communication skills

What's in it for you?

• Competitive compensation package
• Full Benefits; Medical, Vision, Dental, and more!
• Opportunity to get in with an industry leading organization

Why IDR?

• 25+ Years of Proven Industry Experience in 4 major markets
• Employee Stock Ownership Program
• Dedicated Engagement Manager who is committed to you and your success
• Medical, Dental, Vision, and Life Insurance
• ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row

#LI-Hybrid All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.

Apply Now