Digital Media Operations Specialist
Location: Memphis, TN
Job Type: Contract
Company: Nextech
Category: Media Operations Specialist
Job Description Apply Now
The Digital Media Operations Specialist plays a pivotal role in supporting an established marketing team with the execution of digital advertising campaigns. As organizations continue to expand their digital presence, the need for professionals who can expertly manage paid media processes is essential. This full-time, contract position offers exposure to industry-leading tools such as Google Campaign Manager 360 (CM360) and Integral Ad Science (IAS), as well as the chance to develop a foundational understanding of campaign structure, audience targeting, and digital media workflow. Working remotely or in a collaborative office environment, the Digital Media Operations Specialist will ensure campaigns are launched seamlessly, tracked accurately, and optimized for performance.
In this role, the Digital Media Operations Specialist is responsible for building and maintaining campaign structures, developing consistent naming conventions, and managing the trafficking of creative assets. The role involves a combination of technical, analytical, and organizational skills to ensure that all paid media campaigns meet the highest standards of accuracy and performance. The ideal candidate will thrive in a fast-paced environment and have a passion for digital marketing operations.
The Digital Media Operations Specialist will work closely with cross-functional teams, including media planners, creative specialists, and analytics professionals. This collaborative approach ensures that each campaign is fully prepared for launch, adheres to established guidelines, and benefits from continuous process improvements. Whether you're looking to advance your career in digital advertising or gain hands-on experience with best-in-class platforms, this position provides a solid foundation.
Located in a vibrant area, this opportunity allows candidates to contribute remotely or on-site, offering flexibility while being part of a dynamic marketing organization. The company is dedicated to fostering a culture of learning and professional growth, making this role an excellent entry point for individuals seeking to develop their expertise in digital media operations.
Digital Media Operations Specialist - Summary- Key member of the digital marketing team supporting paid media campaign execution
- Responsible for the seamless setup and monitoring of advertising campaigns using platforms like CM360 and IAS
- Works on a contract basis with opportunities for growth in a fast-paced environment
- Build and maintain campaign structures within Google Campaign Manager 360 (CM360) and Integral Ad Science (IAS)
- Create clear and consistent naming conventions and taxonomies for new ad placements
- Upload, rename, and traffic creative assets across digital platforms
- Manage and update execution grids as well as platform-level campaign details
- Implement audience targeting strategies and ad placements in digital ad platforms
- Conduct thorough quality assurance (QA) checks before and after campaign launches to ensure accuracy and data integrity
- Monitor live campaigns, make real-time adjustments to creative assets as needed, and refine processes based on performance insights
- Collaborate with cross-functional media teams to ensure all campaigns are launch-ready and data is consistent
- Competitive compensation based on experience and industry standards
- Potential eligibility for additional incentives or bonuses
- Professional development opportunities within the digital advertising sector
- Flexible work arrangements, including remote work options
- 1-3 years of experience in digital media operations or a related field
- Proficiency in Google Campaign Manager 360 (CM360) is essential
- Understanding of paid media concepts such as SEM, attribution, pixel placement, and tag management
- Strong skills in Microsoft Excel, including document automation and formula creation
- Comfortable managing advertising workflows and conducting QA across multiple platforms
- Exceptional attention to detail, time management, and communication abilities
- Experience with Integral Ad Science (IAS) and YouTube advertising is highly valued
- Exposure to AI-driven media activation within Google Ads is a plus
- Background in agency or high-volume campaign environments is advantageous
- Motivated to learn and grow within the digital marketing and media operations space
- This Digital Media Operations Specialist position offers the chance to work with a leading marketing team and gain broad exposure to industry best practices
- Collaboration and adaptability are essential, as the team is committed to continuous improvement and innovation
- Applicants are encouraged to submit their resume for swift consideration as the company is eager to fill this important role
- Click the job application button to take the next step in advancing your digital media operations career
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status