Digital Media Buyer
Location: Memphis, TN
Job Type: Contract
Company: IDR
Category: Marketing
Job Description Apply Now
The role of a Digital Media Buyer is vital in the dynamic world of digital marketing, where the ability to plan, execute, and optimize multi-channel advertising campaigns can dramatically influence an organization's visibility and success. Our client is seeking a highly skilled Digital Media Buyer to join their team, contributing expertise in paid search, social media, display, video advertising, and both linear and connected television campaigns. This opportunity is ideal for professionals who have developed a robust understanding of the digital advertising landscape and who can deliver measurable results through strategic campaign management.
As a Digital Media Buyer, you will be responsible for overseeing the complete lifecycle of digital advertising campaigns, from strategic planning to execution, analysis, and optimization. Your primary focus will be on leveraging data-driven insights to maximize campaign performance and achieve the best possible return on investment for the organization. This position requires a proactive approach to identifying opportunities and addressing challenges, as well as a keen understanding of evolving digital platforms and technologies. Working either remotely or from the Memphis, TN area, you will collaborate closely with internal stakeholders and external partners to ensure the seamless delivery of high-impact campaigns.
The Digital Media Buyer will have the opportunity to work with advanced tools such as Search Ads 360 (SA360), and will utilize advanced Excel functions—including pivot tables, VLOOKUPs, and chart creation—to analyze and report on campaign data. This role is well-suited to individuals who are comfortable working autonomously, who possess strong consulting skills, and who can communicate actionable insights to both technical and non-technical audiences. Your contributions will help shape the organization's digital strategy and support its ongoing growth as an industry leader.
Joining this team means gaining access to a supportive work environment with a competitive compensation package and comprehensive benefits, including medical, dental, vision, and life insurance. The organization is recognized for its commitment to employee success, offering career growth opportunities and the support of a dedicated engagement manager. As a Digital Media Buyer, you will become part of a company with over 20 years of proven industry experience and a reputation for excellence, as demonstrated by multiple awards for client and talent satisfaction.
Digital Media Buyer - Summary- Plan, execute, and optimize multi-channel digital advertising campaigns across search, social, display, video, and connected TV platforms.
- Utilize advanced analytics tools to monitor campaign performance and deliver actionable insights.
- Work independently and collaboratively with diverse marketing teams and external stakeholders.
- Develop and manage paid search and digital media campaigns, ensuring alignment with organizational goals.
- Monitor campaign budgets and optimize spend to maximize return on investment.
- Analyze performance data using advanced Excel functions and reporting tools.
- Identify campaign challenges and opportunities, proactively communicating findings and recommendations to the team.
- Act as a digital media consultant, providing expertise to internal team members and stakeholders.
- Collaborate with creative teams to develop compelling ad content tailored to target audiences.
- Stay updated on industry best practices, emerging trends, and new technologies in digital media buying.
- Competitive compensation package.
- Comprehensive benefits including medical, dental, vision, and life insurance.
- Employee Stock Ownership Program (ESOP).
- Access to an experienced engagement manager dedicated to employee success.
- Opportunities for career advancement within an industry-leading organization.
- Recognition as a top employer, including multiple Best of Staffing® awards.
- 3-5 years of hands-on experience managing paid search campaigns.
- Proficiency with SA360 (Search Ads 360) preferred.
- Advanced knowledge of Excel, including pivot tables, VLOOKUPs, and chart creation.
- Strong analytical skills with the ability to interpret and act on complex data sets.
- Excellent communication skills, both written and verbal, with a proactive approach to sharing insights.
- Demonstrated ability to work independently and as a consultant in a digital media environment.
- Results-driven professional with a background in digital media buying and campaign optimization.
- Adept at using digital advertising platforms and analytics tools to drive campaign success.
- Comfortable taking initiative and providing consultative guidance to teams and clients.
- Detail-oriented, organized, and capable of managing multiple projects simultaneously.
- Work with a company known for its long-standing industry expertise and employee-focused culture.
- Opportunity to contribute to innovative digital marketing strategies in a supportive environment.
- Collaborate with a team recognized for its excellence in client and talent satisfaction.
- Thrive in a flexible work setting, whether remote or on-site in the Memphis, TN area, with a positive mention of the vibrant professional community.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.
If you are ready to take the next step in your digital marketing career as a Digital Media Buyer, apply today by clicking the job application button. Join a team where your expertise will make a significant impact on innovative marketing campaigns and organizational success.