Ad Operations Specialist
Location: Memphis, TN
Job Type: Contract
Company: Nextech
Category: Ad Operations Specialist
Job Description Apply Now
Ad Operations Specialist
The Ad Operations Specialist plays a critical role in supporting the execution and optimization of digital advertising campaigns across a variety of platforms. As an Ad Operations Specialist, you will be at the forefront of digital campaign management, ensuring that each campaign is set up accurately, tracked appropriately, and delivered effectively to meet strategic marketing goals. This position is essential for organizations seeking to maximize the efficiency and impact of their paid media investments through seamless operations and a commitment to detail.
Working as an Ad Operations Specialist offers an exciting opportunity to engage with leading advertising technology platforms and collaborate closely with both internal teams and external partners. The role requires a strong understanding of campaign trafficking, quality assurance, and operational troubleshooting. Your expertise will help drive continuous improvement in campaign execution, contributing directly to the success of overall digital marketing efforts. The dynamic nature of this position means you will regularly interact with the latest industry tools and trends, making it an ideal role for individuals passionate about digital advertising and media technology.
For those interested in joining a forward-thinking organization and seeking professional growth in digital advertising operations, this position offers exposure to high-volume campaigns and a variety of digital media environments. The Ad Operations Specialist role is an excellent step for candidates who are detail-oriented, organized, and eager to contribute to the success of paid media initiatives.
Ad Operations Specialist - Summary- Serve as a key team member responsible for the setup, monitoring, and support of digital advertising campaigns
- Work alongside cross-functional teams to ensure effective campaign execution and operational excellence
- Engage with industry-leading advertising platforms, contributing to process improvements and campaign optimization
- Opportunity to work in a collaborative and fast-paced environment dedicated to digital marketing innovation
- Set up, traffic, and maintain digital advertising campaigns across media buying platforms
- Create and manage campaign taxonomies, tracking structures, and coding systems to ensure accurate attribution and reporting
- Generate, organize, and manage QR codes and other digital assets for campaign use
- Execute audience creation and support governance within advertising platforms, maintaining compliance with best practices
- Monitor creative asset timelines, expiration dates, and quality standards
- Coordinate communication on campaign execution with internal teams and external partners to ensure alignment and timely delivery
- Conduct thorough pre-launch and ongoing quality assurance checks for all campaign elements, including placements, creative assets, URLs, and tracking implementations
- Monitor campaign pacing, identify disapprovals or delivery issues, and proactively address any challenges in real-time
- Troubleshoot campaign setup and ad delivery problems within advertising platforms, ensuring optimal campaign performance
- Maintain accurate documentation of campaign execution processes and platform configurations
- Contribute to process improvement initiatives and documentation of operational best practices
- Stay informed on advertising technology trends, platform updates, and operational enhancements
- Provide additional paid media operational support as required to meet team goals
- Competitive compensation package aligned with industry standards for Ad Operations Specialist roles
- Comprehensive benefits package, which may include health insurance, retirement plan options, and paid time off
- Opportunities for professional growth and career advancement within the digital marketing and advertising operations field
- Potential for hybrid or remote work arrangements, supporting work-life balance for employees
- 2-3 years of hands-on experience in advertising operations, campaign trafficking, digital advertising support, or related media operations roles
- Proficiency working within paid media and advertising technology platforms, such as Campaign Manager 360 (CM360), Display & Video 360 (DV360), Google Ads, Integral Ad Science, The Trade Desk, Yahoo DSP, Amazon DSP, or Microsoft Ads
- Demonstrated ability to manage multiple campaigns and deadlines with exceptional attention to detail
- Experience performing quality assurance and troubleshooting for digital advertising campaigns
- Strong understanding of digital advertising workflows, campaign execution processes, and tracking structures
- Excellent communication and organizational skills, with the ability to work collaboratively across teams
- Familiarity with campaign reporting, monitoring tools, ad verification, audience management, and advertising governance processes is preferred
- Detail-oriented professional with a strong sense of accountability and a passion for digital marketing operations
- Comfortable working in a fast-paced, dynamic environment, handling multiple projects simultaneously
- Collaborative team player who values open communication and process improvement
- Adaptable to changes in technology and advertising industry trends
- Committed to maintaining high standards of accuracy and operational excellence
- Exposure to high-volume digital advertising campaigns offers valuable industry experience
- Opportunity to grow within a supportive and innovative organization
- Role provides ongoing learning through engagement with leading advertising platforms and best practices
- Application process is confidential and encourages candidates with relevant digital advertising experience to apply
If you are ready to take the next step in your digital advertising career, click the job application button to submit your resume and a brief summary of your relevant experience as an Ad Operations Specialist. Join a team dedicated to excellence in digital advertising operations and make a significant impact on campaign success!