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Marketing Coordinator
Location: Cypress, TX
Job Type: fulltime
Company: Ken Quach - State Farm Agency
Salary: $17.0 - $24.0 per hour
Category: Insurance
Marketing Coordinator Job Overview
The Marketing Coordinator position at our organization is a dynamic full-time opportunity for individuals interested in developing and executing effective marketing strategies. As a Marketing Coordinator, you will play a vital role in supporting various marketing initiatives, collaborating with team members, and contributing to the overall growth and success of our brand. This role is an excellent entry point for candidates looking to build a career in marketing, as no prior insurance experience is required; comprehensive training will be provided to the right candidate who demonstrates a positive attitude and willingness to learn.
Key Responsibilities
- Conduct thorough market research to identify target markets, understand customer needs, and analyze competitors to inform marketing strategies.
- Develop and implement marketing strategies aimed at promoting products and services to the intended audience.
- Generate and qualify leads using a variety of channels, including cold calling, email marketing, social media outreach, and networking events.
- Work closely with the sales team to provide them with marketing collateral, presentations, and other resources that support successful deal closures and help achieve sales targets.
- Plan, coordinate, and execute integrated marketing campaigns utilizing digital marketing, print advertising, event sponsorships, and other traditional and innovative channels.
- Create engaging and relevant content for multiple marketing platforms, including the company website, blog, social media accounts, and email newsletters.
- Establish and maintain strong professional relationships with clients, business partners, and industry influencers to increase brand awareness and open new business opportunities.
- Analyze marketing data and campaign performance metrics to assess the effectiveness of initiatives, and make recommendations for continuous improvement based on findings.
- Ensure consistency in brand messaging and visual identity across all marketing materials and communications, upholding the company’s brand values and image.
- Prepare and deliver regular reports and updates on marketing activities, results, and budget status to the marketing manager and other relevant stakeholders.
Preferred Qualifications
- Ability to thrive in a fast-paced and goal-oriented environment, managing multiple projects with attention to detail.
- Strong interpersonal skills, with an outgoing personality and a collaborative, team-first approach to problem solving.
- Excellent verbal and written communication skills, enabling effective interaction with colleagues, partners, and customers.
- A focus on achieving results and a commitment to meeting or exceeding established objectives.
Compensation and Benefits
- Competitive base salary with additional performance-based bonuses.
- Health insurance allowance to support your wellbeing.
- 401k retirement savings plan for long-term financial security.
- Vacation time and paid time off to promote work-life balance.
Why Work Here?
Our company is committed to fostering a supportive and inclusive work environment where all employees are valued and given opportunities to grow professionally. Working as a Marketing Coordinator full-time in Cypress, TX, offers the chance to engage with a vibrant local business community and contribute to meaningful marketing initiatives. We believe in investing in our team members and providing the training and resources needed for success and career advancement.