Digital Media Operations Specialist
Location: Memphis, TN
Job Type: Contract
Company: Nextech
Category: Media Operations Specialist
Job Description Apply Now
Digital Media Operations Specialist (Contract) OverviewThe Digital Media Operations Specialist (Contract) plays a vital role within a dynamic marketing team, supporting the execution, monitoring, and optimization of digital advertising campaigns. Working either remotely or from Memphis, this position is essential to ensuring that paid media campaigns are launched on time, accurately tracked, and executed to the highest standard. As a Digital Media Operations Specialist, you will gain hands-on experience with industry-leading tools and platforms, making this a strong opportunity for those aiming to advance their skills in digital ad operations.
Responsibilities- Build and maintain campaign structures using Google Campaign Manager 360 (CM360) and Integral Ad Science (IAS) platforms.
- Create and implement naming conventions and taxonomies for new digital ad placements to ensure consistency and organization.
- Upload, rename, and traffic creative assets, ensuring all content is properly managed and available for campaigns.
- Manage execution grids and oversee platform-level campaign details to maintain accuracy throughout all project phases.
- Implement audience targeting strategies and manage ad placements across various digital ad platforms.
- Conduct thorough quality assurance (QA) checks before and after launching campaigns to verify tracking and execution accuracy.
- Monitor ongoing campaigns, pause or swap creative assets as needed, and refine processes based on performance data and insights.
- Collaborate with cross-functional media teams to ensure campaign readiness, integration, and data consistency across platforms.
- 1–3 years of experience in digital media operations or a closely related field.
- Strong working knowledge of Google Campaign Manager 360 (CM360) for campaign building and management.
- Understanding of paid media concepts including SEM (Search Engine Marketing), attribution, pixel placement, and tag enablement.
- Proficiency in Microsoft Excel, including formulas for automating document processes and reporting.
- Comfort managing advertising workflows and conducting QA across multiple ad platforms.
- Exceptional attention to detail, time management, and communication skills to ensure seamless campaign execution.
- Experience with Integral Ad Science (IAS) for verification and YouTube advertising campaign management.
- Exposure to AI-driven media activation within Google Ads, enhancing campaign performance and efficiency.
- Experience working in an agency or high-volume campaign environment is considered an asset.
As a Digital Media Operations Specialist (Contract), you will join a team committed to innovation and excellence in media campaign execution. This position offers valuable exposure to advanced digital ad technologies and a variety of campaign environments. Whether remote or based in Memphis, you'll benefit from a collaborative culture and the opportunity to expand your expertise in digital media operations. Memphis is recognized for its vibrant business landscape and supportive professional community, making it a great setting for career growth in this field.
To apply for the Digital Media Operations Specialist (Contract) role, please submit your resume for confidential consideration. The hiring team is eager to welcome professionals who are detail-oriented, proactive, and ready to grow their careers in digital media operations.