Digital Marketing Specialist
Location: Rochester, MN
Job Type: Contract
Company: IDR
Category: Marketing
Job Description Apply Now
The Digital Marketing Specialist position offers a unique opportunity to contribute to strategic marketing objectives within a healthcare-focused organization. This full-time role, available remotely in Rochester, Minnesota, is ideal for marketing professionals seeking to blend hands-on execution with strategic planning. As a Digital Marketing Specialist, you will be responsible for implementing, monitoring, and evaluating multi-channel marketing campaigns and initiatives that drive organizational success. The position requires advanced proficiency with digital marketing tools, including AI and Adobe Suite, and a solid understanding of Agile methodologies. Working closely with internal teams, you will help shape content, strategies, and tactical executions to support business growth and enhance brand visibility. If you are passionate about digital marketing and thrive in a collaborative, fast-paced environment, we encourage you to apply today by clicking the application button below.
Digital Marketing Specialist - SummaryAs a Digital Marketing Specialist, you will leverage your expertise to develop, launch, and measure the effectiveness of marketing programs that align with business objectives. Your role will encompass both strategic evaluation and hands-on execution, requiring the ability to adapt to evolving technologies and marketing trends. This position is particularly suited for professionals with experience in digital marketing, AI tools, and content development who are looking for a dynamic and rewarding environment within a major healthcare organization.
Duties & Responsibilities- Drive, implement, and monitor comprehensive marketing initiatives across digital, media, and collateral channels to support strategic goals.
- Collaborate with cross-functional teams to develop, refine, and execute marketing content and strategies that resonate with target audiences.
- Utilize AI tools and the Adobe Suite to enhance campaign design, content creation, and digital asset management.
- Apply Agile methodologies to streamline project workflows and ensure timely delivery of marketing projects.
- Measure, analyze, and report on the effectiveness of marketing activities, making data-driven recommendations for continuous improvement.
- Maintain awareness of emerging marketing technologies and best practices to drive innovation and effectiveness.
- Support the organization’s brand positioning and messaging across all marketing touchpoints.
- Competitive compensation commensurate with experience and skills.
- Comprehensive benefits package including medical, dental, vision, and life insurance.
- Employee Stock Ownership Program, providing a unique opportunity to share in company growth.
- Flexible work arrangements, supporting work-life balance and remote work capabilities.
- Access to a Dedicated Engagement Manager committed to your professional development and success.
- Recognition as part of an award-winning organization, including ClearlyRated's Best of Staffing® Client and Talent Award for 13 consecutive years.
- Bachelor’s degree in marketing, business, liberal arts, healthcare, or a related field.
- 3-5 years of hands-on experience in digital marketing, with a proven track record of executing successful campaigns.
- Advanced proficiency with AI marketing tools and Adobe Suite applications.
- Demonstrated knowledge of Agile processes and experience working with large enterprises is preferred.
- Strong analytical, organizational, and communication skills, with the ability to collaborate effectively across teams.
- Ability to work independently in a remote setting while proactively engaging with team members and stakeholders.
- Proactive and self-motivated digital marketing professional with a passion for leveraging technology and data to achieve results.
- Excellent problem-solving abilities and a keen attention to detail.
- Comfortable working in a dynamic, healthcare-focused organization that values innovation and continuous improvement.
- Skilled at adapting to new tools and methodologies in a fast-paced environment.
- Collaborative team player who communicates effectively and embraces cross-functional teamwork.
- Joining the Digital Marketing Specialist team provides exposure to advanced marketing technologies and methodologies in a leading healthcare context.
- You will have the opportunity to make meaningful contributions to marketing strategies that impact both business growth and community health outcomes.
- Rochester, Minnesota, is known for its vibrant community and strong healthcare sector, offering a supportive environment for career growth in digital marketing.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.
If you’re ready to advance your career as a Digital Marketing Specialist and want to be part of an innovative, award-winning team, click the job application button now to submit your application.