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Digital Marketing Specialist
Location: Jacksonville, FL
Job Type: Contract
Company: IDR
Category: Marketing
The Digital Marketing Specialist plays a pivotal role in supporting the overall marketing strategy and execution for organizations operating in dynamic, multi-site environments. This position leverages advanced marketing tools, including AI, the Adobe Suite, and Agile methodologies, to achieve strategic goals and drive impactful results. Working closely with healthcare practices and collaborating across various teams, the Digital Marketing Specialist ensures that marketing campaigns are innovative, data-driven, and aligned with organizational objectives. The opportunity offers a stimulating atmosphere for individuals who thrive in fast-paced, collaborative, and evolving sectors such as healthcare and technology.
As a Digital Marketing Specialist, you will be responsible for evaluating and executing comprehensive marketing plans that align with the organization's mission and business goals. This includes the development and implementation of campaigns across multiple channels, such as digital, print, and media, ensuring that all initiatives resonate with target audiences and deliver measurable outcomes. The role requires deft project management skills, creative problem-solving abilities, and the technical acumen to utilize industry-leading marketing tools.
Collaboration sits at the heart of this role, with regular interaction across cross-functional teams to create compelling content, digital assets, and collateral that elevate brand awareness and engagement. The Digital Marketing Specialist actively monitors and assesses the performance of marketing activities, using analytics and key performance indicators to refine strategies and maximize ROI. Expertise in AI tools and the Adobe Suite is crucial for enhancing marketing efficiency and effectiveness, while knowledge of Agile processes enables the adaptation and optimization of campaigns in real time.
This position is suited for professionals with a solid foundation in digital marketing, ideally with experience in healthcare or business settings. The role offers exposure to a hybrid work environment and provides access to cutting-edge marketing technologies and strategies. The Digital Marketing Specialist will have the chance to contribute to a supportive and innovative team culture, focused on strategic influence, professional growth, and meaningful impact.
Digital Marketing Specialist - Summary
- Leads and executes multi-channel marketing campaigns aligned with organizational objectives.
- Utilizes AI, Adobe Suite, and Agile processes to drive campaign success and innovation.
- Collaborates across teams, particularly within healthcare sector settings, to develop content and assets.
- Monitors, measures, and reports on campaign performance and adjusts strategies for optimal results.
- Operates in a dynamic, hybrid work environment with opportunities for professional development.
Duties & Responsibilities
- Strategically evaluate and execute marketing initiatives across digital, print, and media channels.
- Collaborate with cross-functional teams to create compelling content, marketing collateral, and digital assets.
- Monitor the effectiveness of marketing campaigns using analytics and performance metrics.
- Adjust and optimize strategies based on data-driven insights and results.
- Support the integration and utilization of AI tools and the Adobe Suite to enhance marketing processes.
- Apply Agile methodologies to manage projects and respond swiftly to changing priorities.
Salary & Benefits
- Competitive hourly compensation commensurate with experience and market standards.
- Hybrid work schedule, offering flexibility and work-life balance.
- Comprehensive benefits package, including medical, dental, vision, and life insurance.
- Employee Stock Ownership Program (ESOP) for long-term financial growth.
- Dedicated engagement manager for ongoing support and career success.
- Opportunity to work with award-winning, industry-recognized teams and technologies.
Qualifications & Requirements
- Bachelor's degree in marketing, business, healthcare, or a related field.
- 3-5 years of hands-on experience in digital marketing or a related discipline.
- Proficiency in using AI-driven marketing tools and the Adobe Creative Suite.
- Familiarity with Agile methodologies for project and campaign management.
- Demonstrated success in developing and executing multi-channel marketing campaigns.
- Strong analytical, communication, and collaboration skills.
Ideal Candidate Snapshot
- Forward-thinking marketer with a passion for leveraging technology and data to drive results.
- Thrives in collaborative, fast-paced environments with multiple stakeholders.
- Adaptable and proactive, with the ability to manage several projects simultaneously.
- Creative problem-solver with a keen eye for detail and a commitment to continuous improvement.
- Comfortable working in hybrid work models and engaging with diverse teams.
Other Relevant Information
- Opportunity to work in a vibrant, innovative area known for its dynamic business landscape.
- Access to ongoing professional development and mentorship.
- Work for an organization recognized for excellence in staffing and employee engagement.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. IDR is subject to certain governmental recordkeeping and reporting requirements for the administration of civil rights laws and regulations. In order to comply with these laws, we invite employees to voluntarily self-identify their race or ethnicity, gender, and veteran status (if applicable). Submission of this information is voluntary and refusal to provide it will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable laws, executive orders, and regulations, including those that require the information to be summarized and reported to the federal government for civil rights enforcement. You may access this form here.
If you are a results-oriented marketing professional eager to join an award-winning team and make a significant impact, click the application button to take the next step in your career as a Digital Marketing Specialist.